Since closing its Series A round nearly a year and a half ago, the company's revenue has increased sixfold and continues to grow profitably in the triple digits. Vivrelle's Series B funding will promote accelerated growth across all verticals of the brand's business as it continues its journey at the forefront of innovation in the luxury lending space and revolutionises the way you view your closet.
"This recent round of funding represents a milestone for Vivrelle that we only imagined when we launched in 2018," says Blake Geffen, co-founder and CEO of Vivrelle. "We are thrilled to have the support of Lily Collins, Nina Dobrev, and Morgan Stewart McGraw, as well as the capital partners who share our vision of changing the way consumers use their closets and experience luxury. We are excited to expand Vivrelle in a variety of ways, including expanding our inventory offerings, opening additional showroom spaces, and growing our hardworking team."
"Vivrelle has already established itself as a cornerstone of the resale and shared accessories marketplace, and is well positioned to build on this success through the strength of the brand's incredible business model," says Jodi Kessler, Partner at 3L Capital. "We are excited to partner with Vivrelle as they reinvent the luxury retail experience, which we believe is a hybrid of retail, resale, and subscription."
Actress and investor Lily Collins stated, "I'm thrilled to be able to support and invest in this female-founded business. I've always been a fan of sustainable fashion, and I love that Vivrelle provides affordable designer brands that feel tailored to the consumer's unique style and needs." "I've always had a deep love and admiration for fashion and style," actor and investor Nina Dobrev said. "As an advocate for female-founded businesses, I am honoured to support Vivrelle, a company that embodies everything I love about fashion. I believe that no one should be denied the luxury of designer accessories, and I'm excited to be a part of helping Vivrelle reach even more people."
Morgan Stewart McGraw, a businessman and personality, stated, "I am thrilled to be supporting and investing in Vivrelle, the ultimate luxury accessory closet. I've admired this company for many years and am thrilled to be working with them." Vivrelle continues to expand on the evolving landscape of the shared closet and luxury resale experience, cementing its position as a pioneer in advancing accessibility and circularity. The inventory and membership options for Vivrelle can be found at Vivrelle.com.
Vivrelle, founded in September 2018 by newlyweds Blake and Wayne Geffen, is a first-of-its-kind membership club that offers monthly membership fees access to a shared closet of coveted designer handbags, jewellery, and diamonds. Vivrelle, which is dedicated to making luxury accessories fun, flexible, affordable, and sustainable, allows members to borrow items with no return date. In a novel twist on the try-before-you-buy model, Vivrelle members can also buy items they like from Vivrelle's closet at members-only discounts. Vivrelle, which encompasses the true meaning of a membership club, provides exclusive club perks, further transforming how consumers experience luxury in everyday life.